1.) Protect yourself and digital devices with an app like Lookout
2.) Don't repeat yourself. Use browsers that provide continuity across your digital devices such as: Firefox or Chrome
3.) Always be seamlessly one step ahead with Dropbox & Springpad
4.) Stay in touch for free with Mailchimp
-Embed newsletter sign up on your website
5.) Reward your tribe by staying in contact and providing them with "breaking news"
-Multichannel posting to see the whole conversation & maintain consistency
-Great article on the various options based on level of need
6.) Let them respond by setting up a wifi guest account at your location.
7.) Save money for your marketing budget by not printing unless necessary and even then to reduce the size of the document being printed. Bring them to your website instead!
Most important, smart fishies get the worm, not the hook :) happy marketing!